The last light was sinking behind the trees as my daughter and I finished a short walk this afternoon. The air was cold, but not freezing, and I had overdressed in my leggings and heavy parka. Despite her outfit of yoga pants and fleece sweatshirt, my daughter didn’t seem to mind the chilly temperatures, at all.
My good friend and fellow marketer, Erica Holthausen of Joppa Communications, who joined Richardson Media Group in June 2017, wrote a compelling blog post last week that explored the intrinsic power of those all-too-familiar, three little words “I don’t know.”
I will perform an annual ritual at our house today. It's not marked on any calendar, but it happens every year around the same time. It’s not an official holiday, or anyone’s birthday, so it doesn’t get the same fanfare as these other milestones, but it still carries with it a great deal of significance. Today is the day I will take down the Christmas tree.