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User Data and Third Party Cookies: Looking Ahead

One of the most powerful tools that digital media buyers have at our disposal since the onset of internet advertising has been the ability to serve ads to targeted online audiences. The foundation for this targeted ad delivery is the cookie, a tiny snippet of code that is housed within

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SEO: Five Things to Consider for Small Business Websites

So, you’ve recently launched your new website! Way to go! We know first-hand the enormous investment in time, energy and money that goes into a website build. You’ve worked hard to make sure your website accurately reflects your business’ brand identity and the personality of your organization. Whether you worked

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Season One Wrap Up with Brenda and Anne

In our final episode of Season One, we’re flipping the script and interviewing none other than Anne Richardson, Principal and Media Director of Richardson Media Group. In this peek behind the curtain, we’ll hear from Anne about RMG’s origin story, why she founded Richardson Media Group almost 7 years ago,

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Part 2: Pollinator Awareness and Social Change

In Part 2 of this two-part episode with Matt Willey of The Good of the Hive, Matt and I discuss how gaining a broader awareness of pollinators and the ways they fit into our ecosystem can move people to engage in simple but meaningful actions to care for the earth

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A Semester of Change: Working Towards Our B-Corp Certification

Last May, while enjoying the virtual New Hampshire Businesses for Social Responsibility Annual Conference, I had a chance to hear Fiona Hill and Erin Allgood present information about the UNH B-Impact Clinic. In their Zoom presentation, the two described the purpose of the clinic, its connection to the B-Corp certification

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BSuite Podcast: Let’s Talk Marketing with Kris Skavish

In another interesting episode of the BSuite, I welcome Kris Skavish, co-founder and principal of Two Octobers, a Denver-based marketing agency that recently earned their B Corporation status. It doesn’t take Kris and I very long to realize that despite our geographic distance, there are quite a few interesting connections

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BSuite Podcast: Purpose-Driven Advertising with Drew Train

You’ve landed at the BSuite Podcast, an open conversation about keeping pace with the joys and challenges facing creative leaders in today’s world.   Drew Train is the co-founder and President of Oberland, a purpose-driven ad agency and B-Corporation headquartered in New York City. Drew has had the honor of

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Anne outside the door of the Richardson Media Group office.

In addition to her role as owner and media director here at RMG, Anne authors the majority of our blog posts and hosts our BSuite podcast. Favorite topics for both platforms include the entrepreneurial journey, sustainability + social responsibility, media planning, media buying, and forming productive agency partnerships.