Category: Entrepreneurship

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A Semester of Change: Working Towards Our B-Corp Certification

Last May, while enjoying the virtual New Hampshire Businesses for Social Responsibility Annual Conference, I had a chance to hear Fiona Hill and Erin Allgood present information about the UNH B-Impact Clinic. In their Zoom presentation, the two described the purpose of the clinic, its connection to the B-Corp certification

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BSuite Podcast: Let’s Talk Marketing with Kris Skavish

In another interesting episode of the BSuite, I welcome Kris Skavish, co-founder and principal of Two Octobers, a Denver-based marketing agency that recently earned their B Corporation status. It doesn’t take Kris and I very long to realize that despite our geographic distance, there are quite a few interesting connections

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BSuite Podcast: Purpose-Driven Advertising with Drew Train

You’ve landed at the BSuite Podcast, an open conversation about keeping pace with the joys and challenges facing creative leaders in today’s world.   Drew Train is the co-founder and President of Oberland, a purpose-driven ad agency and B-Corporation headquartered in New York City. Drew has had the honor of

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BSuite Podcast: Team Chat with Brenda Brooks

For this episode, we cleared the decks for an unscripted team chat. Brenda Brooks is our Marketing Operations Manager and she’s here to talk about what working on a small team feels like, her choice to move from higher education to marketing, the ways we build in learning and growth

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5 Podcasts That Led Us To Launch Our Own

Whether you’re looking to learn more about history, take up a new hobby, train your favorite canine, hone your leadership skills, or pursue numerous other worthy endeavors, there is likely a podcast out there for you. One of the fastest-growing communication forms in the country, a study by Podcast Insights

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Richardson Media Group conference room.

Working Remotely: Technology We Use Everyday

We are a very small agency, with just two full-time employees on-site and the rest of our team virtual, so in many ways, remote work is easier for us than it may be for larger organizations trying to manage the behaviors and routines of numerous employees. As a business owner, my goal is to maintain open communication channels between my staff and clients. Offering kindness, patience and compassion is so important, especially during this enormously stressful time.

Instead of writing another “Tips on How to Work from Home” article, I’d like to use this post to give a shout-out to the software companies we utilize every day to keep our agency processes moving forward efficiently and accurately. I’ll start with our media planning and buying software, move into a few of our production/organizational tools and finish with our data and reporting dashboard. I’m excited to share these great products with you and encourage you to check out the links I’ve included to each service for more details

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The Shark's Fin

The Leadership Lessons I learned From Meru

Over the summer, our house was full of college-age kids. Two of them happen to be mine, and then there were the extra friends who ended up staying with us for a while. Running a modified boarding house makes me quite happy, actually. From the time they started school, I’ve always encouraged my children to bring their friends around. It’s when everyone keeps coming back – for food, sleep, laundry facilities or just to pull up a chair for some thoughtful conversation – that I know I’ve done something right!

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On Becoming a More Socially Responsible Business

Richardson Media Group has embarked upon a journey to become a more sustainable, socially responsible business. We recently joined New Hampshire Businesses for Social Responsibility. Our team has regular conversations about how to apply what we are learning about social responsibility to our professional services business. Now that we are shining a brighter light onto our collective purpose, we realize that our sustainability story began years ago.

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Anne outside the door of the Richardson Media Group office.

In addition to her role as owner and media director here at RMG, Anne authors the majority of our blog posts and hosts our BSuite podcast. Favorite topics for both platforms include the entrepreneurial journey, sustainability + social responsibility, media planning, media buying, and forming productive agency partnerships.