Category: SEO

A close-up of a bridge against a blue sky. White cables. link the road to the supporting pillar. The image is used to illustrate how link building improves SEO.

How Does Link Building Improve SEO?

To attract high-quality links and improve your SEO, you need high-quality content.
The digital world changes fast. A few years ago, everyone working in SEO (search engine optimization) knew Google’s search algorithm and it was easy to hack the system to get your website on the first page of search results. Today, the algorithm is no longer public information and the hacks that were once so successful — like keyword stuffing and buying links — do more harm than good.

Read More
A group of people search through boxes of record albums.

Resource: How to Improve Your SEO

As a strategic media planning and buying agency, we negotiate and manage advertising campaigns and work with brands to raise their profiles across multiple delivery platforms. As a part of that effort, we often help our clients improve their SEO either in advance of or in concert with an advertising campaign.

Read More
Richardson Media Group logo icon.
Anne outside the door of the Richardson Media Group office.
In addition to her role as owner and media director here at RMG, Anne authors the majority of our blog posts. Favorite topics include the entrepreneurial journey, media planning and buying, and forming productive agency partnerships.